News

  • Coca-Cola Axes Coke Zero for ‘Coca-Cola Zero Sugar’
    Coca-Cola Co. is killing Coke Zero in favor of Coca-Cola Zero Sugar. It's hard to tell what's different, however, beyond a significant design and branding overhaul.The ingredient list remains largely the same, including the use of aspartame as a sweetener. "We optimized the blend of flavors that gave Coke Zero ... read more
    Source: AdvertisingAgePublished on 2017-07-26
    25 mins ago
  • First Facebook TV Episodes Said to Be Ready for Mid-August
    Facebook's version of TV is coming online in mid-August after several false starts, according to people familiar with the matter.The company has been asking its partners to turn in the first episodes of their spotlight shows, the people said. Some already have finished these short-form, inexpensive programs. Facebook is also ... read more
    Source: AdvertisingAgePublished on 2017-07-26
    1 hour ago
  • AT&T Is Weathering Sprint and T-Mobile’s Ad Assaults
    AT&T posted a surprise wireless subscriber gain in the second quarter, showing it can fend for itself in a cutthroat price war.Second-quarter earnings topped estimates, and wireless customers rose by 127,000, compared with analysts' average projection for a loss of 22,713. An offer for unlimited wireless data, bundled with discounted ... read more
    Source: AdvertisingAgePublished on 2017-07-26
    2 hours ago
  • Anybody Wanna Buy a Magazine? Time Inc. Is Now Trying to Offload Three Glossies
    Ad Age "Media Guy" columnist Simon Dumenco's media roundup for the morning of Wednesday, July 26:1. How can you get people to stop talking about the whole Trump-Russia thing for a minute? How about a series of tweets like this?:Think of this as the strategically-timed tossing of dual-purpose red meat ... read more
    Source: AdvertisingAgePublished on 2017-07-26
    3 hours ago
  • Trump to Announce Apple Supplier Foxconn Opening Wisconsin Plant
    President Donald Trump will announce Wednesday that Foxconn Technology Group plans a new factory in Wisconsin, fulfilling the Taiwanese manufacturing giant's promise to invest in the U.S.The factory will open in the home district of House Speaker Paul Ryan, a Wisconsin Republican, who personally lobbied Trump and White House chief ... read more
    Source: AdvertisingAgePublished on 2017-07-26
    3 hours ago
  • Why the largest Re/Max franchise launched a completely custom website
    Re/Max Results in Minnesota launched a new website that includes an array of productivity tools for its 1,200 agents. ... read more
    Source: Inman NewsPublished on 2017-07-26
    8 hours ago
  • What real estate agents can learn from two tech disruptors
    You’ve probably seen the meme and perhaps even shared it on social media: an earnest woman in a 1980s Glamour Shot with her frosted blue eyeshadow shining above her peach taffeta blouse ... read more
    Source: Inman NewsPublished on 2017-07-26
    8 hours ago
  • 8 things homesellers risk when they sell without a real estate agent
    Selling a home without a real estate agent is like handling your own legal matter. You may only know enough to be dangerous, and worse yet, you don’t know what you don’t know ... read more
    Source: Inman NewsPublished on 2017-07-26
    9 hours ago
  • 5 ways to ensure your income-producing activities get done
    Let's face it, there’s a lot to do -- especially in real estate. There are 180-plus activities that a real estate agent does on a consistent basis. However, there are only a few things that are actually revenue-generating activities ... read more
    Source: Inman NewsPublished on 2017-07-26
    9 hours ago
  • What real estate agents should know about trended credit
    A snapshot tells you what someone looked like at a particular moment in time. A long-running video of the same person may reveal patterns of behavior that tell you much more about a person ... read more
    Source: Inman NewsPublished on 2017-07-26
    10 hours ago
  • Timeline: How to build your new real estate career from day 1
    Congratulations! You have made the wonderful decision to pursue a career in real estate as a licensed real estate agent. The career as an agent can be one of the most rewarding -- both personally and financially -- jobs you ever have. On the flip side, there are certainly many ... read more
    Source: Inman NewsPublished on 2017-07-26
    10 hours ago
  • Inside Advertising’s New Sober Industry Support Network
    In 2014, Ian Mirmelstein's life was a mess.The now senior-VP of digital engagement at Adspace was in a crumbling marriage, and using drugs and alcohol to cope. An intervention got him into recovery and now, three years sober, Mormelstein is looking to do the same for other industry professionals (this ... read more
    Source: AdvertisingAgePublished on 2017-07-26
    13 hours ago
  • What this iCrossing Leader Learned About Programmatic by Owning a Bar
    Turns out, you can learn a thing or two about programmatic advertising from slinging beers in the Bronx.At least, that was the case for Amanda Betsold, head of programmatic at digital marketing shop iCrossing. Betsold owned a craft beer bar on City Island in the Bronx for over four years ... read more
    Source: AdvertisingAgePublished on 2017-07-26
    13 hours ago
  • Competitors’ Gloom Could Be P&G’s Boom: What to Expect From Big Advertiser’s Earnings
    Procter & Gamble Co. reports fiscal fourth-quarter earnings Thursday under a huge cloud of industry gloom and a fight by Trian Partners' Nelson Peltz for a board seat. The world's biggest advertiser badly needs a strong showing in its final quarter before an October shareholder vote.Yet, with the exception of ... read more
    Source: AdvertisingAgePublished on 2017-07-26
    14 hours ago
  • Why This Ex-Convict Might Be the Best CMO Ever
    Coss Marte is the founder and CEO of ConBody, one of the fastest growing fitness programs in New York. Marte's road to success, however, was forged along a path less traveled. His brilliant business ethos didn't evolve at an Ivy League school, but rather on street corners, and later, in ... read more
    Source: AdvertisingAgePublished on 2017-07-26
    14 hours ago